“SUNSET BLVD.” RAISES AN ASTONISHING $329,923 FOR BROADWAY CARES/EQUITY FIGHTS AIDS’ SPRING FUNDRAISING COMPETITION
Contact:
Rick Miramontez / Aaron Meier / Briana Sanchez / Morgan Zysman
rick@omdkc.com / aaron@omdkc.com / briana@omdkc.com / morgan@omdkc.com
212-695-7400
FOR IMMEDIATE RELEASE ON WEDNESDAY, MAY 14, PLEASE
“SUNSET BLVD.”
RAISES AN ASTONISHING $329,923 FOR
BROADWAY CARES/EQUITY FIGHTS AIDS’
SPRING FUNDRAISING COMPETITION
SEVEN-TIME TONY AWARD NOMINATED SMASH HIT REVIVAL
LEADS ALL BROADWAY SHOWS AS PART OF
BROADWAY CARES’ RECORD-BREAKING FUNDRAISING EFFORT
New York, NY (May 14, 2025) – Andrew Lloyd Webber’s Sunset Blvd., the most honored revival of the Broadway season with seven Tony Award nominations including Best Revival, has been named by Broadway Cares/Equity Fights AIDS as the top show for the Spring Fundraising Competition by collecting an astounding $329,923 to help fund Broadway Cares’ National Grants Program, which helps ensure vital services for people in need.
To celebrate the efforts, Broadway Cares awarded the prize to the cast and stage management team of Sunset Blvd. on Sunday. A video of presentation featuring cast member David Thaxton, who gave many of the fundraising curtain speeches, accepting the honor on behalf of the company can be found HERE. A photo of Scherzinger with the award can be found HERE (Photo by Rebecca J. Michaelson).
Sunset Blvd. fundraising efforts included a number of creative endeavors:
- The auction for designer Soutra Gilmour’s iconic custom-made black slip dress worn by Tony Award nominee Nicole Scherzinger garnered a staggering $51,000.
- T-shirts worn by Tony Award nominee Tom Francis and signed by Francis and Scherzinger were auctioned during the curtain call and frequently went for tens of thousands of dollars.
- Composer Andrew Lloyd Webber, who this year received his 24th Tony Award nomination for his new orchestrations for Sunset Blvd. alongside David Cullen, signed limited edition sheet music from the show which were auctioned for Broadway Cares.
- The now legendary bullhorn used by Scherzinger to sing “With One Look” during a unfortunately canceled performance garnered $7,000. The bullhorn was signed by Tony Award nominated director Jamie Lloyd along with Andrew Lloyd Webber, Nicole Scherzinger, and Tom Francis. Video of the live auction of the bullhorn can be found HERE.
Jamie Lloyd’s extraordinary reimagination of Andrew Lloyd Webber’s iconic musical, which is based on the classic Paramount Pictures film directed by Billy Wilder, has become the must-see hit of the Broadway season. When it opened in October, this production was called “a solar flare that dazzles” (New York Magazine) and “a brilliant, red-hot revival of Lloyd Webber’s best score” (Chicago Tribune).
The creative team for Sunset Blvd. includes Soutra Gilmour (set and costume design), Fabian Aloise (choreography), Alan Williams (music supervisor and music director), 2025 Tony Award nominee Jack Knowles (lighting design), 2025 Tony Award nominee Adam Fisher (sound design), Nathan Amzi and Joe Ransom (video design and cinematography), Cheryl Thomas (hair and makeup design), Ann James (intimacy coordinator), Jim Carnahan CSA and Jason Thinger CSA (U.S. casting director), and Stuart Burt CDG (U.K. casting director).
Sunset Blvd. is produced by The Jamie Lloyd Company, ATG Productions, Michael Harrison for Lloyd Webber Harrison Musicals, and Gavin Kalin Productions by arrangement with The Really Useful Group Ltd and based on the Paramount Pictures film directed by Billy Wilder.
Sunset Blvd. is playing an extended limited engagement on Broadway at the St. James Theatre through Sunday, July 13 only. Tickets for Sunset Blvd. are on sale at www.sunsetblvdbroadway.com.
SUNSET BLVD: THE ALBUM is available on The Other Songs label. For more information, visit: www.sunsetblvdalbum.com/
ABOUT BROADWAY CARES / EQUITY FIGHTS AIDS
Broadway Cares/Equity Fights AIDS is the philanthropic heart of Broadway, helping people across the country and across the street receive lifesaving medications, health care, nutritious meals, counseling and emergency financial assistance.
We are one of the nation’s leading industry-based, nonprofit AIDS fundraising and grant-making organizations. By drawing upon the talents, resources and generosity of the American theater community, since 1988 Broadway Cares/Equity Fights AIDS has awarded more than $300 million for essential services for people living with HIV/AIDS and facing other critical illnesses in all 50 states, Puerto Rico and Washington, D.C.
Broadway Cares/Equity Fights AIDS is the single largest financial supporter of the essential social service programs at the Entertainment Community Fund (formerly The Actors Fund), including The Friedman Health Center for the Performing Arts, the HIV/AIDS Initiative and the Phyllis Newman Women’s Health Initiative. We award annual grants to more than 450 AIDS and family service organizations nationwide. At times of crisis, Broadway Cares also awards one-time humanitarian grants to provide emergency aid across the US and around the world.
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