Every day is opening night.

“Driving Miss Daisy” Creates Specially Priced Section for Students on Broadway

Contact:
Rick Miramontez / Molly Barnett
rick@oandmco.com / molly@oandmco.com
212-695-7400

FOR IMMEDIATE RELEASE, PLEASE

BROADWAY PREMIERE OF
“DRIVING MISS DAISY”
CREATES SPECIALLY PRICED “STUDENT SECTION”
TO MAKE ALFRED UHRY’S PULITZER PRIZE-WINNING PLAY
ACCESSIBLE TO NEW GENERATION OF THEATER-GOERS

LIMITED ENGAGEMENT NOW PLAYING
AT THE GOLDEN THEATRE

OPENING NIGHT SET FOR OCTOBER 25TH

New York, NY (October 18, 2010) – Producers Jed Bernstein and Adam Zotovich announced today that a portion of the rear-mezzanine will be reserved for students at the Broadway premiere of Driving Miss Daisy, making Alfred Uhry’s beloved, Pulitzer Prize-winning play accessible to an entirely new generation. Seats located in this special student section will cost just $47.50, and will be available for purchase day of to individual students at the Golden Theatre box office (252 West 45th Street) with a valid student ID (one ticket per ID) and also available to groups of 10 or more students through an accredited group sales agent or through the Shubert Organization’s group sales department by calling (800) 432-7780. To enhance the student experience, there is an in-depth, interactive Driving Miss Daisy study guide available online at www.broadwaystudyguides.com.

Starring Tony Award-winners James Earl Jones, Vanessa Redgrave and Boyd Gaines, and directed by David Esbjornson (The Goat, Or Who Is Sylvia?), Driving Miss Daisy is now playing at the Golden Theatre. Opening night is set for Monday, October 25, 2010. The 16-week limited engagement will run through Saturday, January 29, 2011.

James Earl Jones said, “It is a joy to be performing this important play on Broadway, and it gratifies us tremendously to see the many young faces in the audience. Anything that can be done to further expose this work to a new generation, I support!”

Mr. Uhry’s classic play is a timeless, searing, funny, and ultimately hopeful meditation on race relations in America, told through the complex relationship between two of popular culture’s most enduring characters. When Daisy Werthan (Redgrave), a widowed, 72-year-old Jewish woman living in midcentury Atlanta, is deemed too old to drive, her son, Boolie (Gaines), hires Hoke Coleburn (Jones), an African American man, to serve as her chauffeur. What begins as a troubled and hostile pairing, soon blossoms into a profound, life-altering friendship that transcends all the societal boundaries placed between them.

From its landmark Off-Broadway production in 1987 to the remarkable success of the Oscar-winning film version (4 Academy Awards, including Best Picture), Driving Miss Daisy has become one of the most beloved American stories of the late twentieth century.

Driving Miss Daisy is produced on Broadway by Jed Bernstein, Adam Zotovich, Elizabeth Ireland McCann, Roger Berlind, Beth Kloiber, Albert Nocciolino, Jon Platt, StylesFour Productions, Ruth Hendel/Shawn Emamjomeh, Larry Hirschhorn/Spring Sirkin, Carl Moellenberg/Wendy Federman, Daryl Roth/Jane Bergere, in association with Michael Filerman.

Driving Miss Daisy will play the following performance schedule: Monday, Wednesday – Saturday at 8:00 p.m., Tuesday at 7:00 p.m., with matinees on Wednesday and Saturday at 2:00 p.m. (Tuesday, Oct. 19th at 8:00 p.m.). Tickets ($65 – $125) are on sale via Telecharge.com and at the box office of the Golden Theatre.

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